Artdeshine’s Nano Graphene Coating was the first globally available graphene-infused ceramic coating which sparked a new evolution of innovation within the industry, as competitors aimed to replicate and offer their own customers a taste of the benefits that graphene can provide. Despite the initial pushback and confusion that comes with any new innovation, graphene-based coatings are today commonplace and a key offering amongst a majority of top tier brands looking to capitalise on this emerging technology. Unfortunately, many of these brands suffer from a ‘get rich quick’ mentality, which has seen a flooding of so called graphene infused and graphene based coatings launched into the market.