People like to get input from friends before buying. Your customers are already doing this in their group chats.Tap into this behavior and give your customers a fun way to get input – creating a poll from your products. Undecided shoppers can send polls to their friends and ask, “Hey, which ones do you like?”, and their friends can vote on their favorites.Getting input from friends gives shoppers the confidence to buy, boosting CVR and driving word-of-mouth growth.