Styled by Gaga Casari, Zecar came in to this world for a very important mission, other than to entertain us. All of the proceeds from the royalties will go towards reforestation projects in Rio de Janeiro State, Brazil. The funds will contribute to the planting of thousands of trees a year to help restore part of the Atlantic Tropical Rainforest, the most critically damaged in Brazil, with the richest variety of trees of anywhere in the world. Here are some tips to enjoy your roly-poly friend, and get the most fun out of its spring-less existence. Zecar is a very simple car. Just push him, and try to make him overcome small obstacles. Zecar can even slide on his back if the going gets tough, but you don't have push Zecar very hard.